Digital Music NewsCapitalNov 3

The BTS-Branded Gravy Train Keeps Barreling Down the Track. Up Next? BTS-Branded Korean Coffee In a Bottle

As Hybe pushes record revenues riding the BTS comeback wave, new branding deals seem to be popping up in the wild, like these flavored coffee drinks at Costco. BTS’s ARIRANG World Tour continues to generate significant revenue for Hybe, and fans are eager to purchase any available merchandise. Hybe just reported record revenue and operating […]

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